Tag Archives | Business
Twitter Overtakes New York Times, Bests 911

Twitter Overtakes New York Times, Bests 911

By on May 21, 2009 in Social Media

Yes, you read the headline correctly. According to comScore and as reported by TechCrunch yesterday, Twitter now has more unique visitors each month than The New York Times and the gap appears to be widening  (click chart for larger view): In February, 2009 Twitter drew less than 10 million monthly unique visitors. [...] Fast-forward to [...]

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Web 2.0 — What Will Make it Work?

By on May 6, 2009 in Next Tech

Join us this Friday for a deep dive into marketing and Web 2.0 technology at  The Executive Summit: Marketing & Technology-the Next Frontier hosted by Pace University’s Lubin School of Business. Click here for more information and to register. According to the program notes “This has been the most discussed area of marketing and yet [...]

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Social Media and the Future of Business

By on April 7, 2009 in Social Media

Join us on Tuesday, April 21st at the Samsung Experience, Time Warner Center, NY for a panel disciussion on The Future of Business: Is Social Media the Answer? produced by our friend Bill Sobel for NYC Entrepreneur Week (NYC ENT). Click here for event details and registration information. We’ve got a great panel moderated by [...]

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Still Not Getting Twitter?

Still Not Getting Twitter?

By on March 5, 2009 in Social Media

Are you still mystified by Twitter? In this video from TED, Twitter co-founder Evan Williams describes Twitter’s roots and reveals many of the ideas driving its growth have come from Twitter users themselves. Though Evan’s presentation isn’t the most scintillating if you listen carefully you’ll find a lot of insight into what makes a successful [...]

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Sleepless in New York

Sleepless in New York

By on February 10, 2009 in Next Tech

I spent the last weekend in January participating in the first Global Game Jam at New York’s Columbia University (there were 1,650 participants at 54 locations in 23 countries in all, including a group at New York University). Now that I’ve recovered from too many Doritos and soda I can say it was great to [...]

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Brand You According to Google

Brand You According to Google

By on February 8, 2009 in Business & Marketing, Games & Simulations, Next Tech, Social Media, The Biosphere

Let’s face it, the ability to manage and control our personal and professional identities has taken a big hit thanks to web services like Google, MySpace, Facebook, social bookmarking and now challenges like “25 Random Things About Me” that’s been making the rounds. Depending on how you play it out it’s either the underside or [...]

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Using Games in the Classroom

Using Games in the Classroom

By on February 3, 2009 in Business & Marketing, Games & Simulations, Next Tech

Should video games be used in the classroom? Can they support a standards-based curriculum and do they improve learning outcomes? My colleague and collaborator Lee Wilson has written a white paper for the Software Information Industry Association (SIIA) that tackles these and other practical challenges teachers face when they use video games in the classroom. [...]

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Live from the Global Game Jam

By on February 1, 2009 in Games & Simulations, Next Tech

It’s day three, two hours and counting to the end of Game Jam 2009 and I’m reporting this morning from the world wide headquarters of Team High Concept. For the first time since Friday the room is quiet, designers designing, writers writing, programmers coding, creative directors — yours truly — biding their time writing about [...]

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Top Brands Flock to Twitter

By on January 27, 2009 in Business & Marketing, Next Tech, The Biosphere

When the topic turns to Twitter most people I talk to still shake their head in bewilderment. Who has the time for this? Why would anyone be interested in a moment to moment report of what other people are doing? I confess these were my first reactions to Twitter too, until I jumped in to [...]

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Happy 25th Birthday, Macintosh!

Happy 25th Birthday, Macintosh!

By on January 22, 2009 in Next Tech, The Biosphere

On January 24th, 1984 Apple introduced the Macintosh computer, the first commercially successful personal computer to feature a mouse and a graphical user interface rather than a command line interface. According to the entry for Macintosh in Wikipedia, “The Macintosh 128k was announced to the press in October 1983, followed by an 18-page brochure included [...]

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My TV, My PC

By on January 12, 2009 in Business & Marketing, Next Tech, Social Media, The Biosphere

For years I’ve been my own best Guinea pig for testing new tools, technologies, techniques… anything I could use to tell a story or that might impact my customers and audience. And because of my first career as  producer and director, web video has held special interest that way. Years ago when a defense industry [...]

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Building Your Twitter Following

Building Your Twitter Following

By on January 11, 2009 in Business & Marketing, Social Media

Julien Sharp of Stylo Creative – who is also the newest member of our professional association here at RC/A Digital Media – offers clear, step-by-step instructions for how to build your Twitter following in her post: Building Your Twitter Following: It’s All About Planning. Here’s an excerpt: Getting followers on Twitter is relatively easy, but [...]

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