There’s a post by Shane Snow and Phin Barnes on Mashable called How to Use Game Mechanics to Power Your Business that’s an excellent primer on a topic many first-time game design clients struggle to understand. Whether you’re looking to leverage game mechanics to drive business or to make a product more compelling, this is [...]
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Three Billion Customers and Counting
How would you like access to three billion customers? That’s the promise of the newly announced Wholesale Applications Community formed by telcom operators including América Móvil, AT&T, Bharti Airtel, China Mobile, China Unicom, Deutsche Telekom, KT, Mobilkom Austria Group, MTN Group, NTT DoCoMo, Orange, Orascom Telecom, Softbank Mobile, Telecom Italia, Telefónica, Telenor Group, Telia Sonera, [...]
Augmenting Reality Before Breakfast
The panel discussion on Augmented Reality I moderated for Sobel Media’s executive breakfast series was eye-opening — and not just because the early hour allowed for watching the sun rise down Central Park South or Bouchon Bakery’s excellent java augmentation (though the latter surely helped). Before we seated the panel, Esquire’s Creative Director David Curcurito [...]
Online Legal Research & Resources
In an effort to keep my legal bills in check (sorry Heidi, Jeffrey, I love you but…) I’ve found a few online resources with plenty of examples to study as a basis for legal draftsmanship. Tech Agreements and Onecle both provide access to the actual agreements used in over 500,000 transactions covering many different industries [...]
Billions and Billions Served
At the rate applications sales for the iPhone and iPod Touch are going, pretty soon Apple is going to be laying claim to McDonalds’ motto “Billions and Billions Served.” Key drivers: over 50 million iPhones and iPond touches have been sold to date, and there are over 125,000 registered developers in 77 countries around the [...]
One and a Half Billion Served
As reported on 148 Apps: “Apple today announced that the iTunes App Store has served over 1.5 billion app downloads worldwide. This comes less than 3 months since the Apple announced the 1 billionth download in April. The App Store continues to show amazing growth and has seen over 100,000 developers sign up for the [...]
Brand You According to Google
Let’s face it, the ability to manage and control our personal and professional identities has taken a big hit thanks to web services like Google, MySpace, Facebook, social bookmarking and now challenges like “25 Random Things About Me” that’s been making the rounds. Depending on how you play it out it’s either the underside or [...]
Using Games in the Classroom
Should video games be used in the classroom? Can they support a standards-based curriculum and do they improve learning outcomes? My colleague and collaborator Lee Wilson has written a white paper for the Software Information Industry Association (SIIA) that tackles these and other practical challenges teachers face when they use video games in the classroom. [...]
Top Brands Flock to Twitter
When the topic turns to Twitter most people I talk to still shake their head in bewilderment. Who has the time for this? Why would anyone be interested in a moment to moment report of what other people are doing? I confess these were my first reactions to Twitter too, until I jumped in to [...]
Best Twitter Mashup Yet
As Julien Sharp noted recently, “Getting followers on Twitter is relatively easy, but what is really important in making Twitter a worthwhile experience is the type of followers you get – and the type of “Twitterers” you yourself follow.” Sage advice but easier said than done… until now. WhoShouldIFollow is a Twitter mash-up that looks [...]
My TV, My PC
For years I’ve been my own best Guinea pig for testing new tools, technologies, techniques… anything I could use to tell a story or that might impact my customers and audience. And because of my first career as producer and director, web video has held special interest that way. Years ago when a defense industry [...]
Building Your Twitter Following
Julien Sharp of Stylo Creative – who is also the newest member of our professional association here at RC/A Digital Media – offers clear, step-by-step instructions for how to build your Twitter following in her post: Building Your Twitter Following: It’s All About Planning. Here’s an excerpt: Getting followers on Twitter is relatively easy, but [...]
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New Sites and Projects
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$20 Million in 7 Minutes
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App Camp 2011 Videos
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Using Social Media and Game Mechanics Improve Learning
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Gamification is Coming. Are You Ready?
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New Sites and Projects
-
$20 Million in 7 Minutes
-
App Camp 2011 Videos
-
Using Social Media and Game Mechanics Improve Learning
-
Gamification is Coming. Are You Ready?
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Richard: No, I haven't seen that so can't comment. Do you...
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Brad henry: Question: have you seen the most recent version of...
- links for 2010-01-23 | Glorified Monkey: [...] Augmenting Reality Before Breakfast | Richar...
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Greg Deocampo: The Coke Zero AVTR AR ad has a live web component ...
- What is (Augmented) Reality? | Richard Carey > Digital Media: [...] a mixed reality.” That sounds exactly ...
